My name is Maria Sciarrino and I am a digital strategist residing in Philadelphia, PA.
I’ve been building and maintaining digital marketing platforms and channels for nearly 20 years, mostly in the higher education, retail, and cultural sectors. I wound up here because when I was an undergrad, I wanted to build a portfolio site for myself. This eventually grew into small web projects for other creatives. In addition to this, I ran Philadelphia’s first music blog for a few years.
These days, I work (remotely) for an incredible creative agency.
In my role as a strategist, I help uncover a client’s needs through discovery, relying upon my academic training in social science research, setting a vision for their projects, working with my agency’s team to build a useful, usable, and beautiful product, and lastly, helping educate clients on how to keep it running smoothly. My work and practice intersect with the disciplines of user research, user experience (UX), information architecture (IA), content strategy, analytics, and digital governance.
I told you, I do it all. That’s why I’m the Queen of the Goddamn Internet.